A diehard gardener, I spend at least six months a year
battling disease, pestilence, and extreme weather. Gardening in the North
Carolina forest--with clay soil, a robust deer population, and hot,
dry summers--has given me something of a pioneer spirit. And thank God, because while
birthing my debut novel,The Unfinished Garden, I discovered that publishing is not for wimps.
I have fourteen flowerbeds, all of which I started from
scratch, all of which evolved over a decade—as did The Unfinished Garden. What have I learned from this experience?
Gardening 101: don’t
let the bastards get you down
Deer can drive the toughest gardener to gin, but the damage isn’t
permanent. Mauled plants can—and do—grow back. I rant and rave about bastard
deer on Facebook, to my friends, to my family—hell, to anyone who’ll listen—but
the deer don’t dictate my gardening habits. I grow what I want, where I want,
and spray homemade deer recipe when I remember. Bad reviews rip out your guts,
but don’t let them interfere with your work-in-progress. Mourn and move on.
(Cussing and gin-drinking are mandatory.)
Gardening buddies
rock
Gardening is a solitary endeavor, but road trips to
nurseries are tons more fun with a carload of friends. Being an author takes a village, and a huge part
of that village consists of other writers. Support them and they will support
you. (And commiserate over the bad reviews.) I couldn’t ride the emotional
rollercoaster of the publishing world without my sisters- and brothers-in-arms
at Book Pregnant. Find a tribe.
Yes, that mulch pile
will get spread
Spreading mulch is a backbreaking, time-consuming,
soul-destroying chore best done before June brings unbearable heat. But you
don’t have to spread the mulch all at once. Ten yards of mulch arrived two
weeks before my line edits, and that pile stares at me every day. However, by
stealing the occasional hour to spread mulch, I’m slowly reducing the pile. (Although,
of course, it’s now full of baby snakes and mutant spiders. YUK.) The work of a
debut author can seem overwhelming and can easily distract you from the most
important job of all: working on your next manuscript. But if you break the
promotion down into small chunks—do a little every night—you will make
progress.
There are no
shortcuts
With my crap soil and my infestation of voles, planting is
slow work. (Unlike deer damage, vole damage is fatal, because these cute little
bastards eat the roots.) There is no such thing as bunging a plant in the
ground. I have to dig out the stones, work the soil, add compost, line each
hole with permatill, add mulch, water in, etc. Finding your voice as an author
is slow, hard work. You might not see results immediately, and yet…
Plants grow in
unexpected places
My main flowerbed is spilling beyond its bounds. Plants
self-seed in the gravel and a chocolate vine has leapt from its trellis to wind
around the deck railing. My promotional life as an author has been equally organic.
I’ve made connections, followed my gut, and planted seeds. Some of those seeds have
grown in ways I could never have imagined. For example, when I drove 25 miles to
an author reading one icky January night, I wanted only to hear Anne Clinard Barnhill read from her debut, At the
Mercy of the Queen. But we chatted after the event, and Anne mentioned she
was part of this group called Book Pregnant. Two days later I was invited to
join. (I love you, Anne!)
Natural-looking
gardens are planned
You can spend an entire Sunday afternoon tying up one
clematis, and not a single person notices. But as you systematically work
through the bed pruning, staking, weeding, and transplanting, something magical
happens, and one day even your Brooklyn-born husband says, “Wow, honey. The
garden looks great.” Don’t assume your book baby will hit the shelves at number
one and stay there. Debut novels quickly become yesterday’s news. In those all-important
first few months, you will see a direct correlation between your Amazon
rankings and your promotional push. Six months before you launch, take an
evening to create a promotional plan, aka a long to-do list of reasonable
goals. You don’t have to aim for Oprah, but the local media will likely love
the story of a hometown success.
Established gardens can
thrive on neglect
I started my main flowerbed a few years before the
manuscript that would become The Unfinished Garden, and it’s still a work in progress (thanks to the voles).
But in the months after my book launch, I ignored my garden completely. And
everyone—including the UPS guy—remarked that the main bed had never looked
better. I had huge, ongoing promotional plans for TUG, but I had to tend and
fall in love with novel two, The
In-Between Hour. Four months out, I cut the umbilical cord; I stopped
actively promoting my first-born. But TUG didn’t die. No, I no longer enjoyed
the Amazon rankings of the first two months, but that novel just kept bobbing
along, quietly doing its thing. (Above: exhibit number one, last night’s book club.)
Even in severe
drought, plants survive
Gardening can be heart breaking. Severe drought and watering
restrictions can ruin years of hard work and make you feel it’s all so
pointless. But some plants shut down not to die, but to survive. Leave them
alone and they’ll come back when they’re ready. Some promotional ideas need to percolate.
As with writing, time and distance can be a blessing. Because The Unfinished Garden has an unusual
hook—obsessive-compulsive disorder—I wanted to do a fundraiser to benefit the
International OCD Foundation, a not-for-profit group that has helped my family battle OCD. But the plans for a fundraiser fell apart. (You can only cram so
much into one day.) Last month I learned that the IOCDF was going to publish an
article I had submitted to their newsletter years ago. This inspired me to advertise
TUG in the IOCDF annual conference brochure. I’m with MIRA, which means I have
the power of Harlequin behind me. My lovely publisher produced a beautiful
ad—at no cost to me—and I paid for the space. Then my IOCDF contact asked if the
conference bookstore could sell The Unfinished Garden. How fabulous is that?
Book club fiction, which is what I write, can be a slow
burn. But if you have an unusual hook, if you have a story that lends itself to
discussion, readers will find you. I started by emailing friends to ask if they
knew of any neighborhood book clubs, and things grew from there. (Nine months
out from my launch, I just visited three more local book clubs.)
Quitting is never an
option
Yes, you can have a grand plan for an award-winning garden,
but so much of gardening is beyond your control. A true gardener is a master of
resilience. A true gardener never gives up, never surrenders. A true gardener knows
that despite the plague of white fly, despite the fifth day of 100 degrees,
despite the large tree limb that flattened the mature hydrangea, there is no
quitting.
As British horticulturalist Gertrude Jekyll said, “The love
of gardening is a seed that once sown never dies.” Does that sound familiar, my
writer friends?
______________________________________________________________________
Barbara Claypole White is the author of The Unfinished Garden a love story about grief, OCD, and dirt (Harlequin MIRA, August 2012)
*Finalist, 2013 Golden Quill Contest, best first book
*Finalist, 2013 Write Touch Readers' Award Contest, mainstream with romantic elements
*Finalist, 2013 New England Readers' Choice Beanpot Award, mainstream with romantic elements
Wonderful post, Barbara, and so true, especially that there are no shortcuts. Writing is hard work, as is the road to publication. I loved The Unfinished Garden, and I can't wait to read The In-Between Hour (great title by the way!)
ReplyDeleteFabulous!
ReplyDeleteThanks, guys. :)
ReplyDeleteAh, Barbara, as someone who has just begun to garden--I'm restoring an ancient garden behind our 1799 Colonial that was left to grow over--AND as someone with a debut novel about to launch in July, I really, really related to this wonderful post--you said everything so beautifully, and I came away from reading it feeling really inspired AND motivated to both spread mulch this morning and start novel #3 (just turned #2 in to my editor, so I was feeling bereft for a few days). Thank you so much. I can't wait to read your book!
ReplyDeleteThis comment has been removed by the author.
DeleteSorry, Holly. Tried to comment without my reading glasses and typed gibberish. I think we must be living parallel lives, since my big weekend plans include spreading mulch and starting novel three. Maybe some real gardening, too…
DeleteI love this! It's so true :)
ReplyDeleteIf the weather holds out, I'm going to plant this weekend, and keep your wise words in mind as I do.
ReplyDeletexo
Happy gardening therapy! I can't think of a better way to balance out the anxiety and excitement of a book launch! And now, I must go back to reading THE GLASS WIVES!
DeleteI love the way you always tie garden therapy to writing.
ReplyDelete